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Yurdadon, Pelin; Oztaysi, Basar; Cimen, Egemen Berki
{
"@context": "https://schema.org/",
"@id": 259605,
"@type": "ScholarlyArticle",
"creator": [
{
"@type": "Person",
"affiliation": "Modanisa Head Off, Kusbakisi Cd 27-1, TR-34662 Istanbul, Turkey",
"name": "Yurdadon, Pelin"
},
{
"@type": "Person",
"affiliation": "Istanbul Tech Univ, Ind Engn Dept, TR-34367 Istanbul, Turkey",
"name": "Oztaysi, Basar"
},
{
"@type": "Person",
"affiliation": "Modanisa Head Off, Kusbakisi Cd 27-1, TR-34662 Istanbul, Turkey",
"name": "Cimen, Egemen Berki"
}
],
"datePublished": "2022-01-01",
"description": "Modanisa is a global E-commerce company which provide modest fashion products. Since each country has different currency and different economic conditions, purchasing capacity of the residents change. As a result, the price that the market is willing to pay vary among the countries. Price sensitivity is the degree to which demand changes when the cost of a product or service changes. Price sensitivity is commonly measured using the price elasticity of demand, which states that some consumers won't pay more if a lower-priced option is available. In this study, a decision support system is proposed based on price sensitivity of products. To this end, first previous data is processed to obtain the price sensitivity. At the second step, a mathematical model, which aims to maximize the profit, is proposed. In order to show the efficiency of the approach a mathematical model is also provided.",
"headline": "A Price Sensitivity Based Intelligent Pricing System for Global E-commerce",
"identifier": 259605,
"image": "https://aperta.ulakbim.gov.tr/static/img/logo/aperta_logo_with_icon.svg",
"license": "http://www.opendefinition.org/licenses/cc-by",
"name": "A Price Sensitivity Based Intelligent Pricing System for Global E-commerce",
"url": "https://aperta.ulakbim.gov.tr/record/259605"
}
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