1 Ocak 2022 Konferans bildirisi Açık Erişim

Yurdadon, Pelin; Oztaysi, Basar; Cimen, Egemen Berki

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  <identifier identifierType="URL">https://aperta.ulakbim.gov.tr/record/259605</identifier>
  <creators>
    <creator>
      <creatorName>Yurdadon, Pelin</creatorName>
      <givenName>Pelin</givenName>
      <familyName>Yurdadon</familyName>
      <affiliation>Modanisa Head Off, Kusbakisi Cd 27-1, TR-34662 Istanbul, Turkey</affiliation>
    </creator>
    <creator>
      <creatorName>Oztaysi, Basar</creatorName>
      <givenName>Basar</givenName>
      <familyName>Oztaysi</familyName>
      <affiliation>Istanbul Tech Univ, Ind Engn Dept, TR-34367 Istanbul, Turkey</affiliation>
    </creator>
    <creator>
      <creatorName>Cimen, Egemen Berki</creatorName>
      <givenName>Egemen Berki</givenName>
      <familyName>Cimen</familyName>
      <affiliation>Modanisa Head Off, Kusbakisi Cd 27-1, TR-34662 Istanbul, Turkey</affiliation>
    </creator>
  </creators>
  <titles>
    <title>A Price Sensitivity Based Intelligent Pricing System For Global E-Commerce</title>
  </titles>
  <publisher>Aperta</publisher>
  <publicationYear>2022</publicationYear>
  <dates>
    <date dateType="Issued">2022-01-01</date>
  </dates>
  <resourceType resourceTypeGeneral="Text">Conference paper</resourceType>
  <alternateIdentifiers>
    <alternateIdentifier alternateIdentifierType="url">https://aperta.ulakbim.gov.tr/record/259605</alternateIdentifier>
  </alternateIdentifiers>
  <relatedIdentifiers>
    <relatedIdentifier relatedIdentifierType="DOI" relationType="IsIdenticalTo">10.1007/978-3-031-09173-5_111</relatedIdentifier>
  </relatedIdentifiers>
  <rightsList>
    <rights rightsURI="http://www.opendefinition.org/licenses/cc-by">Creative Commons Attribution</rights>
    <rights rightsURI="info:eu-repo/semantics/openAccess">Open Access</rights>
  </rightsList>
  <descriptions>
    <description descriptionType="Abstract">Modanisa is a global E-commerce company which provide modest fashion products. Since each country has different currency and different economic conditions, purchasing capacity of the residents change. As a result, the price that the market is willing to pay vary among the countries. Price sensitivity is the degree to which demand changes when the cost of a product or service changes. Price sensitivity is commonly measured using the price elasticity of demand, which states that some consumers won't pay more if a lower-priced option is available. In this study, a decision support system is proposed based on price sensitivity of products. To this end, first previous data is processed to obtain the price sensitivity. At the second step, a mathematical model, which aims to maximize the profit, is proposed. In order to show the efficiency of the approach a mathematical model is also provided.</description>
  </descriptions>
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