1 Ocak 2022 Konferans bildirisi Açık Erişim

Yurdadon, Pelin; Oztaysi, Basar; Cimen, Egemen Berki

Citation Style Language JSON

{
  "DOI": "10.1007/978-3-031-09173-5_111", 
  "abstract": "Modanisa is a global E-commerce company which provide modest fashion products. Since each country has different currency and different economic conditions, purchasing capacity of the residents change. As a result, the price that the market is willing to pay vary among the countries. Price sensitivity is the degree to which demand changes when the cost of a product or service changes. Price sensitivity is commonly measured using the price elasticity of demand, which states that some consumers won't pay more if a lower-priced option is available. In this study, a decision support system is proposed based on price sensitivity of products. To this end, first previous data is processed to obtain the price sensitivity. At the second step, a mathematical model, which aims to maximize the profit, is proposed. In order to show the efficiency of the approach a mathematical model is also provided.", 
  "author": [
    {
      "family": "Yurdadon", 
      "given": " Pelin"
    }, 
    {
      "family": "Oztaysi", 
      "given": " Basar"
    }, 
    {
      "family": "Cimen", 
      "given": " Egemen Berki"
    }
  ], 
  "id": "259605", 
  "issued": {
    "date-parts": [
      [
        2022, 
        1, 
        1
      ]
    ]
  }, 
  "title": "A Price Sensitivity Based Intelligent Pricing System for Global E-commerce", 
  "type": "paper-conference"
}